While it is good practice for the visitor to any review site to treat all product recommendations with some skepticism, it would be a mistake to assume that all reviews are invalid simply because a commission may be paid to the reviewer. Here are some of the reader protections we try to incorporate into our reviews:
1. Many of the reviews contain lots of factual information that is easy to verify. We always try to provide an honest and accurate assessment.
2. The review includes a section that is a subjective summary. This is based on the auditor’s personal experience.
3. We seek to establish a general consensus with respect to specific products by reading reviews of those products on other websites, along with consumer testimonials, and we seek to represent this general finding in our reviews.
4. We always provide links to the manufacturers website to provide additional information not available in our reviews. Some of this information may include customer testimonials, more specific product details, sales information, free newsletters, and even samples.
These are good rules of practice. It is important that you as a consumer understand the relationship between a product reviewer and the manufacturer.
If you do not see a disclosure policy on a review site, that reviewer may be committing an offense.
We hope you have a useful and meaningful experience as a direct result of our in-depth reviews and articles. We welcome any feedback that may help us improve your experience when you visit this site.
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